Privacy policy

Last updated: October 1, 2026

Twilight Mart operates this store and website, including all related information, content, features, tools, products and services, in order to provide you, the customer, with a curated shopping experience (the "Services"). Twilight Mart is powered by Shopify, which enables us to provide the Services to you. This Privacy Policy describes how we collect, use, and disclose your personal information when you visit, use, or make a purchase or other transaction using the Services or otherwise communicate with us. If there is a conflict between our Terms of Service and this Privacy Policy, this Privacy Policy controls with respect to the collection, processing, and disclosure of your personal information.

Please read this Privacy Policy carefully. By using and accessing any of the Services, you acknowledge that you have read this Privacy Policy and understand the collection, use, and disclosure of your information as described in this Privacy Policy.

PERSONAL INFORMATION WE COLLECT OR PROCESS
When we use the term "personal information," we mean information that identifies or can reasonably be linked to you. It does not include information that is collected anonymously or de-identified so that it cannot identify or be reasonably linked to you. Depending on how you interact with the Services, we may collect or process the following:
- Contact details, including your name, shipping address, billing address, phone number, and email address.
- Payment information, including transaction details, form of payment, and payment confirmation. Online payments are processed by our payment providers. We do not store your full card number, CVV, UPI PIN, or net banking credentials.
- Account information, including your username, password, preferences, and settings.
- Transaction information, including the items you view, add to your cart, purchase, return, exchange, or cancel, and your past orders.
- Communications with us, including messages you send by email, phone, or WhatsApp, and any photos or videos you send as proof of damage or defect.
- Device information, including your device, browser, network connection, IP address, and other unique identifiers.
- Usage information, including how and when you interact with or navigate the Services.

PERSONAL INFORMATION SOURCES
We may collect personal information:
- Directly from you, including when you place an order, create an account, communicate with us, or otherwise provide us with your information.
- Automatically through the Services, including from your device and through cookies and similar technologies.
- From our service providers, who collect or process information on our behalf.
- From our partners or other third parties.

HOW WE USE YOUR PERSONAL INFORMATION
- To provide, tailor, and improve the Services. We use your information to process and fulfil your orders, take payments, arrange shipping, handle returns, replacements and refunds, manage your account, remember your preferences, and improve the Services.
- To confirm your order. For Cash on Delivery orders, we may contact you by phone call, SMS, or WhatsApp to confirm your order and delivery details before shipping.
- For marketing and advertising. With your consent where required, we may send promotional messages by email, SMS, or WhatsApp, and show you online advertisements, including on third-party platforms and based on items you viewed or added to your cart. You can opt out at any time.
- For security and fraud prevention. We use your information to authenticate accounts, secure payments, and detect, investigate, or take action on fraudulent, illegal, or malicious activity, including repeated refused or fake Cash on Delivery orders.
- To communicate with you, including to provide customer support and respond to your questions.
- For legal reasons. We use your information to comply with applicable law, respond to valid legal process, and enforce our terms and policies.

HOW WE DISCLOSE PERSONAL INFORMATION
We may disclose your personal information to third parties for legitimate purposes, including:
- Shopify and other service providers who work for us, such as payment processors, courier and logistics partners, fulfilment and supplier partners, IT and hosting providers, and customer support and messaging tools. We share only what they need to do their work, such as your name, phone number, and delivery address for shipping.
- Business and marketing partners, such as advertising and analytics platforms Meta (Facebook and Instagram) and Google, through cookies and pixels. They use the information under their own privacy notices.
- Other parties when you direct us or consent to the disclosure.
- Our affiliates or corporate group, if any.
- In connection with a business transaction such as a merger or sale, to comply with legal obligations (including requests from government authorities and courts), to enforce our terms, and to protect or defend the Services, our rights, and the rights of others.
We do not sell your personal information for money.

COOKIES AND ADVERTISING TECHNOLOGIES
We and our partners use cookies, pixels, and similar technologies to keep your cart working, understand how the Services are used, measure advertising, and show relevant ads. You can control cookies in your browser settings and, where available, through the privacy options on our site. Blocking some cookies may affect how the Services work.

RELATIONSHIP WITH SHOPIFY
The Services are hosted by Shopify, which collects and processes personal information about your access to and use of the Services in order to provide and improve the Services for you. Information you submit to the Services will be transmitted to and shared with Shopify as well as third parties that may be located in countries other than where you reside, in order to provide and improve the Services for you. In addition, we use certain Shopify enhanced features that incorporate data and information obtained from your interactions with our store, along with other merchants and with Shopify. In these circumstances, Shopify is responsible for the processing of your personal information, including for responding to your requests to exercise your rights over use of your personal information for these purposes. To learn more about how Shopify uses your personal information and any rights you may have, you can visit https://privacy.shopify.com/en.

THIRD-PARTY WEBSITES AND LINKS
The Services may provide links to websites or other online platforms operated by third parties. If you follow links to sites not affiliated with or controlled by us, you should review their privacy and security policies and other terms. We are not responsible for the privacy or security of such sites, or for the accuracy, completeness, or reliability of information found on them. Information you share on public or semi-public venues, including third-party social networking platforms, may be viewable by others.

CHILDREN'S DATA
The Services are not intended for children, and we do not knowingly collect personal information about anyone under 18 years of age. If you are a parent or guardian and believe your child has given us their personal information, please contact us using the details below and we will delete it.

SECURITY AND RETENTION OF YOUR INFORMATION
No security measures are perfect or impenetrable, and we cannot guarantee perfect security. Any information you send to us may not be secure while in transit, so we recommend that you do not use unsecure channels to send sensitive or confidential information.
We keep your personal information for as long as needed to provide the Services, maintain your account, handle returns and refunds, comply with legal, tax, and accounting obligations, resolve disputes, and enforce our agreements. When we no longer need your information, we delete or de-identify it.

YOUR RIGHTS AND CHOICES
Depending on applicable law, including the Digital Personal Data Protection Act, 2023 as it applies to us, you may have some or all of these rights, which are not absolute and may be subject to legal limits:
- Access: to request a summary of the personal information we hold about you and how we use it.
- Correction and updating: to ask us to correct inaccurate or incomplete information.
- Erasure: to ask us to delete your information, unless we need to keep it for legal or legitimate business reasons, such as tax and accounting records.
- Withdraw consent: where we rely on your consent, you can withdraw it at any time. This does not affect processing done before you withdrew it.
- Grievance redressal: to raise a complaint, as described below.
- Communication preferences: you can opt out of promotional emails with the unsubscribe link, and of SMS or WhatsApp promotions by replying STOP or telling us. We may still send you service messages about your orders.
To exercise these rights, contact us using the details below. We may need to verify your identity first, and we will respond within a reasonable time as required by law. We will not treat you unfairly for exercising your rights.

COMPLAINTS AND GRIEVANCE OFFICER
If you have a complaint about how we handle your personal information, please contact our grievance officer:
Name: Sonu
Email: info@twilightmart.com
Phone: 6304145470
We will acknowledge your complaint within [48 hours] and aim to resolve it within 14 days. If you are not satisfied, you may have the right to approach the relevant authority under applicable law.

INTERNATIONAL TRANSFERS
Our service providers, including Shopify and some marketing partners, may store and process your personal information outside India. Where required by law, we take steps to make sure it is handled with appropriate protections.

CHANGES TO THIS PRIVACY POLICY
We may update this Privacy Policy from time to time, including to reflect changes to our practices or for operational, legal, or regulatory reasons. We will post the revised policy on this website, update the "Last updated" date, and give notice where the law requires it.

CONTACT
If you have any questions about our privacy practices or this Privacy Policy, or would like to exercise your rights, contact us:
Twilight Mart
Email: info@twilightmart.com
Phone / WhatsApp: 6304145470